var fadeSteps = 40; 
var fadeDelay = 40; 
var nextSetDelay = 2000; 
var loopPrepend = true; 
var arMessage = new Array("Quality Workmanship", "Medieval Wedding Dresses", "Exclusive Clothes", "Gothic Clothing", "Renaissance Fashions", "50s Fashions", "Bespoke Clothing", "Accessories", "L.A.R.P", "Medieval Dresses", "Quality Halloween Costumes", "Drama Costumery", "Sexy Fetish Clothes", "Plus Size Clothing", "Hand-made", "Vampire Dresses"); 
var elIdx = 0, msgIdx = 0, fadeStep = 0; 
var fadeElem; 
var msgLen = arMessage.length; 
function fadeMsg(){ 
    if(elIdx == 5 || (!loopPrepend && (msgIdx == msgLen))){ 
        if(elIdx != 5)msgIdx = 0; 
        elIdx = 0; 
        setTimeout('fadeMsg()', nextSetDelay); 
    }else{ 
        if(msgIdx == msgLen)msgIdx = 0; 
        if(elIdx == 0){ 
            for(var i=0;i<5;i++){setOpacity(document.getElementById('fadeElem'+i), 0);} 
        } 
        fadeStep = 20; 
        fadeElem = document.getElementById('fadeElem' + elIdx); 
        fadeElem.innerHTML = arMessage[msgIdx]; 
        fadeStep = 0; 
        elIdx++; 
        msgIdx++; 
        fadeIn(); 
    } 
} 
function fadeIn() { 
    if(fadeStep > fadeSteps){ 
        fadeMsg(); 
        return; 
    } 
    setOpacity(fadeElem, (fadeStep/fadeSteps)); 
    fadeStep++; 
    window.setTimeout("fadeIn()", fadeDelay); 
} 
function setOpacity( el, opacity){ 
    if(el.style.opacity != undefined){ 
        el.style.opacity = opacity; 
    }else if( el.style.MozOpacity != undefined){ 
        el.style.MozOpacity = opacity; 
    }else if ( el.style.filter != undefined){ 
        el.style.filter="alpha(opacity=" + Math.round(opacity * 100) + ")"; 
    } 
}